The Company

Green George is a Made in Italy shoe brand produced by Calzaturificio G.M.A. – Granatelli Mario & Andrea – located in Montegranaro (FM), in the heart of the main shoe district of Marche region.

1971Birth of the Company

The company’s history started in 1971, when Dino Granatelli, expert shoemaker, founded this family-run business. Besides him, from 1980, his sons Mario and Andrea, who came into the firm to deal with, respectively, production and style.

1985A family history

Starting from the ‘80s, took place exclusive collections, loved by expert connoisseurs from all over the world.


Generations after generations, the Company, even today a family-run business, grants the same ideas and the original brand’s concept.


Over the years, many changes occurred in design and processing techniques. All this forwardness make the actual products really unique. Green George shoes are sold in 150 selected boutiques, in Italy and in many International markets, where the management is planning to expand.